INFLUENCING COMPLEX INTERNET DISCOURSES
Curtis Hougland is the founder and CEO of Main Street One.
The company helps causes and campaigns compete online by repairing and influencing complex internet discourses. Its intelligence system succeeds by algorithmically identifying the highest performing messages and most persuadable segments online.
These continuous insights are translated into large volumes of online narratives sourced from a network of more than 500,000 rostered content creators. This content is then refunneled into the discourse at the right pressure points to win political elections and change public opinion.
Prior to Main Street One, Curtis ran a consultancy specializing in the application of AI for public health and safety, The Social Good. This work included defending Eastern European democracies from interference from Russia for the U.S. Government; countering ISIS propaganda for tech giants such as Google, Facebook, and Microsoft; and protecting U.S. elections from digital manipulation on behalf of progressive NGOs.
In 1991 Curtis founded one of the first new media marketing agencies, and in 2003, he founded one of the first social media marketing agencies. He also helped found one of the first social listening platforms in 2007. He is on the board of datafordemocracy.org as well as other organizations dedicated to social change